Last Updated: March 2025
Privacy Policy
Introduction
CircuMetrics Ltd (“we”, “our” or “us”) is a UK‐based business consultancy committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website www.CircuMetrics.com or engage with our consultancy services. We process your data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
CircuMetrics Ltd is registered in the United Kingdom and operates as a circular economy and regulatory affairs business consultancy providing advice and services to brands, manufacturers, distributors and Circular Economy related authorities and NGO’s.
Our registered office is:
Piccadilly Business Centre Unit C Aldow Enterprise Park, Blackett Street, Manchester, United Kingdom, M12 6AE
Email: hello [at] circumetrics.com
2. Information We Collect
We collect the following types of personal information:
- Information You Provide Directly: When you contact us via our contact form, subscribe to our newsletter, or request a consultation, we may collect your name, email address, phone number, company name, and any other information you choose to provide.
- Automatically Collected Information: When you visit our website, we may automatically collect data such as your IP address, browser type, device information, pages visited, and time/date of access (via cookies and similar technologies).
3. How We Use Your Information
We use your personal data to:
- Provide and manage our consultancy services and respond to your enquiries.
- Improve our website, products, and services through analysis of usage data.
- Send you marketing communications (only where you have consented to receive such communications).
- Comply with legal obligations and resolve disputes.
- Protect our legitimate interests, such as preventing fraud and ensuring IT security.
4. Legal Basis for Processing
We process your personal information based on the following legal grounds:
- Consent: Where you have explicitly consented to the processing (e.g. signing up for newsletters).
- Contract: To perform a contract or take steps at your request prior to entering a contract.
- Legal Obligation: To comply with our legal obligations.
- Legitimate Interests: For purposes such as improving our services and preventing fraud, provided these do not override your rights.
5. Data Retention
We retain your personal data for as long as necessary to fulfil the purposes for which it was collected or as required by law. Once the data is no longer needed, it will be securely deleted or anonymised.
6. Your Rights Under UK GDPR
Under the UK GDPR, you have the following rights with respect to your personal data:
- Right of Access: Request details of the data we hold about you.
- Right to Rectification: Ask us to correct any inaccurate or incomplete information.
- Right to Erasure (“Right to be Forgotten”): Request deletion of your personal data under certain conditions.
- Right to Restrict Processing: Limit the way we process your data.
- Right to Object: Object to our processing, especially for direct marketing purposes.
- Right to Data Portability: Receive your data in a structured, commonly used format.
- Right to Withdraw Consent: If processing is based on consent, you may withdraw it at any time.
To exercise these rights, please contact us using the Contact Us form.
7. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website. For detailed information, please see our Cookie Policy below.
You can manage your cookie preferences through your browser settings.
8. Third-Party Sharing and Data Transfers
We do not share your personal data third-party service providers without your written consent. If you do provide explicit written consent we may share your personal data third-party service providers, who operate our website and deliver our services. All such third parties are contractually obligated to maintain data security and confidentiality. Your data may be transferred outside the UK where necessary, but we ensure that adequate safeguards are in place in accordance with the UK GDPR.
9. Security
We take reasonable technical and organisational measures to protect your personal data from unauthorised access, disclosure, or destruction.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated policy will be posted on our website, and the “Last Updated” date will be revised accordingly.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or wish to exercise your rights, please contact:
CircuMetrics Ltd
Piccadilly Business Centre Unit C Aldow Enterprise Park, Blackett Street, Manchester, United Kingdom, M12 6AE
Alternatively email: Hello@circumetrics.com
GDPR Statement
In accordance with the UK GDPR and the Data Protection Act 2018, CircuMetrics Ltd is committed to processing your personal data lawfully, fairly, and transparently. We are the data controller of the information you provide, and we ensure that all processing of your personal data meets the following principles:
- Lawfulness, Fairness, and Transparency: We inform you clearly about how and why your personal data is processed.
- Purpose Limitation: We collect personal data only for specified, explicit, and legitimate purposes.
- Data Minimisation: We collect only the data that is necessary for the purposes for which it is processed.
- Accuracy: We strive to ensure that your personal data is accurate and kept up to date.
- Storage Limitation: We retain your personal data only for as long as necessary.
- Integrity and Confidentiality: We implement appropriate security measures to safeguard your data.
We respect your rights as a data subject, including the rights to access, correct, delete, and restrict the processing of your personal data, as well as to object to processing and data portability. You can withdraw your consent at any time when processing is based on consent.
If you have any questions about how we handle your data or wish to exercise your rights under the UK GDPR, please contact us using the details provided in our Contact Us page.
cookie policy
This Cookie Policy explains how CircuMetrics Ltd (“we”, “us”, or “our”) uses cookies and similar technologies on our website www.CircuMetrics.com (“Website”). We are committed to protecting your privacy in accordance with the UK Data Protection Act 2018 and the UK GDPR. Our Website is hosted by Hostinger, whose hosting service also uses certain cookies for technical and analytical purposes.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They allow the website to remember your actions and preferences (such as login details and language) over a period of time, so you don’t have to re-enter them whenever you return to the site or browse from one page to another.
2. How We Use Cookies
We use cookies on our Website for the following purposes:
- Essential Cookies: These cookies are necessary for the operation of our Website. They enable core functions such as security, network management, and accessibility.
- Performance and Analytics Cookies: These cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. This helps us improve our services.
- Functionality Cookies: These cookies allow our Website to remember choices you make (such as your username, language, or region) and provide enhanced, more personal features.
- Marketing Cookies: With your consent, we may use cookies to provide you with personalised content and advertising that is relevant to your interests.
Hostinger, our hosting provider, may also set cookies for server functionality, performance, and security purposes.
3. Third-Party Cookies
In addition to our own cookies, we may use various third-party cookies from service providers such as analytics tools (e.g. Google Analytics) and advertising networks. These cookies are governed by their respective privacy policies. We encourage you to review those policies for more information.
4. Managing and Controlling Cookies
Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, and many browsers offer “Do Not Track” features. Please note that if you disable cookies, some parts of our Website may not function properly.
For instructions on how to manage cookies, please consult your browser’s help documentation.
5. Changes to This Cookie Policy
We may update our Cookie Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and the effective date will be updated accordingly.
6. Contact Us
If you have any questions or concerns about our Cookie Policy or our use of cookies, please use the contact information above or Contact Us form.